PCILT PEER ANALYSIS

PC Iletisim ve Medya Hizmetleri Sanayi Ticaret A.S. — metric-by-metric comparison with peers and the industry median

PCILTPC Iletisim ve Medya Hizmetleri Sanayi Ticaret A.S.

🇹🇷 Turkey · IS · Communication Services · Advertising Agencies

Value it Duel

Overall Profile & Returns

· Advertising Agencies

Position Within Industry

0 = weak quartile, 100 = strong quartile

PCILTIndustry median

Scores normalize each metric against industry quartiles (p25–p75); direction is inverted for lower-is-better metrics.

Return Comparison

1-Year

Split-adjusted

Year-to-Date (YTD)

Key Metric Comparison

P/E

Lower is better

ROE

Higher is better

Net Margin

Higher is better

Revenue Growth

Higher is better

All Metrics

Valuation
Metric	PCILT	TSQ	WPP	CDLX	ADV	QNST	Ind. Median
P/E	7.60●	—	—	—	—	14.10	27.69
P/B	1.77	-3.22	1.06	-6.13●	1.06	2.97	1.77
EV/EBITDA	3.92●	11.59	4.11	—	24.49	20.92	15.79
P/S	0.33	0.30	0.20	0.12●	0.14	0.78	0.81

Financial Health
Metric	PCILT	TSQ	WPP	CDLX	ADV	QNST	Ind. Median
Current Ratio	1.43	0.75	0.89	2.17●	1.95	1.18	1.25
Debt/Equity	0.6%	-1,214.6%	269.0%	-5,246.8%●	323.5%	24.4%	50.4%
NetDebt/EBITDA	-1.42	9.15	2.49	-2.20●	17.98	-0.62	1.46

Profitability
Metric	PCILT	TSQ	WPP	CDLX	ADV	QNST	Ind. Median
Net Margin	4.3%	-1.6%	-1.6%	-46.0%	-6.8%	5.5%●	0.6%
ROE	28.1%●	—	-7.1%	-315.2%	-41.5%	23.9%	3.6%
ROA	12.3%●	-1.3%	-0.9%	-29.9%	-8.7%	11.6%	0.5%
EBITDA Margin	6.1%	12.4%●	12.3%	-33.2%	2.2%	3.6%	12.3%

Growth + Dividend
Metric	PCILT	TSQ	WPP	CDLX	ADV	QNST	Ind. Median
Rev. Growth	55.9%●	-5.5%	-8.1%	-24.5%	1.8%	14.7%	8.7%
NI Growth	41.1%	—	—	—	—	—	6.3%
Div. Yield	2.6%	11.2%●	6.1%	—	—	—	3.9%
Payout	19.6%	-203.3%	-159.5%	—	—	—	-22.9%

Valuation
Metric	PCILT	HURGZ	MACKO	TSPOR	BJKAS	BIGTK	Ind. Median
P/E	7.60●	—	11.64	—	—	108.30	27.69
P/B	1.77	1.72	4.06	0.52●	2.11	5.93	1.77
EV/EBITDA	3.92●	—	5.78	—	—	41.54	15.79
P/S	0.33●	3.14	3.06	1.83	1.14	9.56	0.81

Financial Health
Metric	PCILT	HURGZ	MACKO	TSPOR	BJKAS	BIGTK	Ind. Median
Current Ratio	1.43	1.18	3.67●	0.39	0.57	1.53	1.25
Debt/Equity	0.6%	4.4%	7.0%	0.2%●	156.1%	5.9%	50.4%
NetDebt/EBITDA	-1.42●	-0.45	-0.04	0.00	-0.99	0.03	1.46

Profitability
Metric	PCILT	HURGZ	MACKO	TSPOR	BJKAS	BIGTK	Ind. Median
Net Margin	4.3%	-91.3%	26.3%●	-29.8%	-22.4%	8.8%	0.6%
ROE	28.1%	-46.8%	40.0%●	-12.3%	—	10.8%	3.6%
ROA	12.3%	-22.3%	32.7%●	-6.3%	-8.3%	6.9%	0.5%
EBITDA Margin	6.1%	-17.1%	52.6%●	-135.5%	-81.8%	23.0%	12.3%

Growth + Dividend
Metric	PCILT	HURGZ	MACKO	TSPOR	BJKAS	BIGTK	Ind. Median
Rev. Growth	55.9%	-8.4%	8.5%	67.3%●	-8.8%	25.2%	8.7%
NI Growth	41.1%	—	-27.1%	—	—	210.7%●	6.3%
Div. Yield	2.6%	0.0%	3.7%●	0.0%	0.0%	0.0%	3.9%
Payout	19.6%	0.0%	43.2%	0.0%	0.0%	0.0%	-22.9%

The green dot marks the best value in the group given the metric direction (higher/lower is better). All metrics use trailing-twelve-month (TTM) data.

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Data on this page refreshes once per day. Price data as of Jul 3, 26. This content is for informational purposes only and is not investment advice.